The New Sound Of The Underground...

As I am sure many you will know the Swedish girlband Play are back in action!
I blogged about them a few posts ago here!
Now their lead track Famous has been launched in full on the net, I have included the video inside the 'read more' section.

I'm Ready To Play Again.. Let's Get Famous!

When I heard the Swedish Pop Sensation Play were reforming under the extremely successful hands of their creator Laila Bagge, Andreas Carlsson and Anders Bagge I was mega excited!
When Play were big in the USA, around the same time as A*teens, they were consistently under my radar. With very little European success, I just assumed they were one of the many American girlbands in the USA at the time. However their début single 'Us Against the World' was a perfect pop gem to sum up the post-millennium pop sound: