When I heard the Swedish Pop Sensation Play were reforming under the extremely successful hands of their creator Laila Bagge, Andreas Carlsson and Anders Bagge I was mega excited!
When Play were big in the USA, around the same time as A*teens, they were consistently under my radar. With very little European success, I just assumed they were one of the many American girlbands in the USA at the time. However their début single 'Us Against the World' was a perfect pop gem to sum up the post-millennium pop sound:
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